Effective Date: 14 July 2020

About This Cookie Policy

This Cookie Policy explains how Premier Fire Doors use cookies, tracking pixels and related technologies on our website. You should read this Policy so you can understand what type of cookies we use, the information we collect using cookies and how that information is used. Premier Fire Doors is committed to protecting the personal information collected when you use our website. For further information on how we use, store and keep your personal information secure, see our Privacy Policy.

If you have any questions about this Cookie Policy please contact: 

Address: Derwent Business Centre, Clarke Street, Derby, DE1 2BU, UK  
Email: sales@activefiresafety.com

1. Introduction

1.1 Our website uses cookies.

1.2 Insofar as those cookies are not strictly necessary for the provision of Premier Fire Doors website, we will ask you to consent to our use of cookies when you first visit our website.

2. About Cookies

2.1 A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

2.2 Cookies may be either 'persistent' cookies or 'session' cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

2.3 Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

3. Cookies That We Use

3.1 We use cookies for the following purposes:

(a) Authentication - we use cookies to identify you when you visit our website and as you navigate our website;

(b) Shopping cart - we use cookies to maintain the state of your shopping cart as you navigate our website;

(c) Personalisation - we use cookies to store information about your preferences and to personalise our website for you;

(d) Security - we use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally;

(e) Advertising - we use cookies to help us to display advertisements that will be relevant to you;

(f) Analysis - we use cookies to help us to analyse the use and performance of our website and services; and

(g) Cookie consent - we use cookies to store your preferences in relation to the use of cookies more generally.

4. Cookies Used By Our Service Providers

4.1 Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

4.2 We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: https://www.google.com/policies/privacy/.

4.3 We use Google Ads to track the use of our website, this is an advertiser cookie and a performance improver cookie. Google Ads allows us to serve relevant advertising content to users that have previously visited our website. The data which is collected is anonymous. Google Ad’s preferences is available at: http://www.google.com/ads/preferences/html/opt-out.html.

4.4 We use Facebook to track the use of our website, this is an advertiser cookie and a performance improver cookie. Facebook allows us to place advertising content onto Facebook which is relevant to you based on the information which your web browsing patterns allow Facebook to infer. This information is never connected to your profile and it is always anonymous. Facebook’s cookies policy is available at: https://www.facebook.com/policies/cookies/.

4.5 We use Lucky Orange to record the use of our website, this is a performance improver cookie. Lucky Orange records your browsing experience as you move around our website. We use it to spot any issues on our site and to improve your experience. No personal data is obtained or processed. Lucky Orange’s cookie information is available at: https://www.luckyorange.com/privacy.php.

5. Managing Cookies

5.1 Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

(a) https://support.google.com/chrome/answer/95647?hl=en (Chrome);

(b) https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);

(c) https://help.opera.com/en/latest/web-preferences/#cookies (Opera);

(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);

(e) https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac (Safari); and

(f) https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).

5.2 Blocking all cookies will have a negative impact upon the usability of many websites.

5.3 If you block cookies, you will not be able to use all the features on our website.

6. Changes To The Cookie Policy

6.1 We may update this Cookie Policy from time to time. If we make significant changes we will let you know but please regularly check this Cookie Policy to ensure you are aware of the most updated version.